ABOUT beth JAMES

Background

Beth has 15 years experience, working at a range of companies from top-tier advertising agencies on clients like Heineken and Subaru, to successful Berlin based start-ups such as Delivery Hero and Urbanara. She is highly skilled in the areas of branding and marketing communications having produced countless strategies & campaigns. In 2017, she was nominated for 'Rising Star of the Year' in the 2017 Masters Of Marketing Awards (UK) due to a brand re-positioning strategy she developed for an online food delivery platform.

 

Throughout her years of working, she witnessed companies at various stages of growth, and through this experience learned what it takes to build a high performing organisational culture. Her passion and interest in this topic led her to develop an employee engagement program for Delivery Hero. The program was a huge success, and managed to double the number of employees who were "promoters" (NPS) YOY.  

 

She provides a unique approach to business development, by fusing strategic brand thinking with a deep knowledge of culture & organisational development. Her natural enthusiasm for this field shines through, and is reflected in the high-productivity and general wellbeing of the teams she has led.


Today she supports entrepreneurs & businesses to find their brand niche. This includes coaching/consulting services along with workshops, trainings & events. Additionally, she is trained as a Meditation & Yoga Nidra teacher and enjoys sharing this practise with others in both private & group settings.

education
  • 2018: 300 YRA Meditation & Yoga Nidra teacher training

  • 2009: Strategic Planning Principles course - AFA Ad School, Australia

  • 2005: Diploma of Business (Marketing) - Northern Sydney Institute of TAFE, Australia

Skills
  • Brand & communications strategy

  • Market research & analysis

  • Campaign planning & production

  • Creative direction

  • Copywriting

  • Company culture planning & development

  • Meditation & Yoga Nidra teacher

PREVIOUS WORK

PRINTED ADVERTISING
VIDEO REEL

*Further references available on request