ABOUT beth JAMES

Background

Beth has 15 years experience, working at a range of companies from top-tier advertising agencies on clients like Heineken and Subaru, to successful start-ups such as Delivery Hero and Urbanara. She is highly skilled in the areas of branding, marketing and communications management, having produced countless successful strategies & campaigns. In 2017, she was nominated for 'Rising Star of the Year' in the 2017 Masters Of Marketing Awards (UK) due to a brand re-positioning strategy she developed for a British online food delivery platform.

 

Throughout her years of working, she witnessed companies at various stages of growth, and through this experience learned what it takes to build a high performing company culture. Her passion and interest in this topic led her to develop an employee culture & wellness program for Delivery Hero where she was employed at the time. The program was a huge success, and managed to double the number of "promoters" (NPS) YOY.  

 

She provides a unique and innovative approach to business development, by fusing strategic brand thinking with a deep knowledge of culture & organisational development. Her natural enthusiasm for this field shines through, and is reflected in the high-productivity and general wellbeing of the teams she has led.


Today she helps & entrepreneurs & businesses to find their brand niche. This includes coaching/consulting services along with workshops, trainings & events. Additionally, she is trained as a Meditation & Yoga Nidra teacher and enjoys sharing this practise with others in both private & group classes.

education
  • 2018: 300 YRA Meditation & Yoga Nidra teacher training

  • 2009: Strategic Planning Principles course - AFA Ad School, Australia

  • 2005: Diploma of Business (Marketing) - Northern Sydney Institute of TAFE, Australia

Skills
  • Brand & communications strategy

  • Market research & analysis

  • Campaign planning & production

  • Creative direction

  • Copywriting

  • Company culture planning & development

  • Meditation & Yoga Nidra teacher

PREVIOUS WORK

PRINTED ADVERTISING
VIDEO REEL

*Further references available on request